Welcome to SmartNews SubscriberWelcome to our February 2010 edition of SmartNews. We hope you had a fabulous summer break and you are ready for another big round! 2010 is going to be exciting year for all of us. This newsletter will keep you informed about our latest upgrades such as AA Traffic congestion and flow information, which could help you to better plan your journey and improve travel times; and Geocoding web services, and how these services can add value to your business. We look forward to sharing our latest developments with you. Happy reading! Partners Wanted and SupportedOur business model is that rather than providing solutions to end users, we build the tools and capture the data and then work with partners who will provide the end solution to their customers. We also help partners work together. For example an advertising agency wants to run a location based campaign. They can talk through their ideas with us for free, to find out what can work and how to achieve it. They may then need additional resource such as web developers, mobile specialists or others to help put it all together. We can help. We have Confidentiality Agreements so that you can talk freely in confidence. As a New Zealand business, we are nimble and have some very smart people who have leading edge experience and knowledge. Our expertise has seen us do business all over the world. Come and talk to us soon. AA Traffic Promotion  Our Free AA Traffic Alerts trial is due to expire on 19th February. We hope you all tried and enjoyed our service. Stay ahead of the play and subscribe to our AA Traffic Alerts. Not only will you continue to receive real-time traffic alerts, but you'll also get a 50% discount off your 12-month subscription when you renew in February. When you subscribe, you might want to check out all of our services: Route Alert - ideal for your trip to or from the office Area Alert - when you need to know what is going on your area; great for couriers, taxis and trades people.
We are also using a wide range of marketing activities to promote our AA Traffic service, such as: and we are now advertising on car parking barriers and with radio ads "What is your best excuse for being late?" with Tango, our Digital Agency for this project
AA Traffic now provides SH1 and SH16 motorway congestion information for AucklandersAA Traffic now includes motorway congestion and flow details for State Highways 1 and 16 in Auckland. Four colours identify the motorway's traffic congestion levels - ranging from green for free flowing traffic, through to orange for moderate, red for heavy, and black for very bad traffic. The congestion information is available on AA Maps and Roadwatch websites, and is updated every five minutes. 
The congestion and flow information is yet another great development for AA Traffic. It builds on the quality live traffic information already provided online for all main and arterial roads; in-car navigation traffic updates, email and text alerts; airport and ferry information. This latest upgrade means AA Traffic is an even more valuable tool for Auckland drivers, to help them to better plan their journeys and reduce their travel times. Congestion and flow information will be rolled out for the remainder of the Auckland motorway network and elsewhere in New Zealand as the data becomes available. Geocoding Web ServiceGeoSmart provides a range of geocording services to meet different clients needs and can incorporate custom requests. One of our new clients GrazeLink.co.nz, a web portal linking farmers and helping them to sell or buy grazing or supplementary feed, uses our web service to geocode their advertisers locations and display them on the website's map, which is a visual aid for buyers to see where the nearest grazing is. 
Our Geocoding Web Service allows our clients to find associated geographic coordinates from street addresses, which include: ability to validate single address entry while being typed using predictive search or index searching; bulk online geocoding where a user loads a CSV file of all addresses and gets back a comprehensive report on success and failure along with the corrected addresses. We also offer a bulk offline geocoding service where our staff first run a series of data checks and cleanup routines before we run the batch process. Geocording services are well proven with batches of over 400,000 addresses being processed in a single run for our clients. Are you a business that collects addresses from your web site? If so, then our online address verification service is for you. Imagine how inconsistent and dirty your address database becomes because of the way that clients write their address using the wrong suburb name, building name, corner of etc. GeoSmart's geocoding web service can clean this on the fly as clients enter their address data and allows you to store the address as the client writes it and also supplies you the "Corrected" NZ Post address. Supports urban and rural addressing and PO Box addresses. Other information available includes Mesh Block I.D which can be very useful in identifying consumer markets by demographics. There are always new Services being developed. If you are looking for functionality that you haven't found in our newsletter or on our website, we would love to hear from you. | 
