Retail
Retail has many faces these days. Consumers have more and more choice and convenience is a major factor in people’s busy lives. You know that people still like doing business with people and the ability to touch and feel products they are interested in buying. They may also want to access your personal expertise, BUT if you want an unfair advantage over your many competitors, you have to make it easier to find you and do business with you than others.
GeoSmart has an extensive database of retail businesses and shopping centres. Is your retail business on our database? You can check here. If it isn’t we invite you to put it in or update it for FREE!
The SmartFIND Points of Interest (POI) database is used in many services. If you are on our database, your business can be found by users of car navigation such as Navman, Siemens VDO and in BMW and other vehicles with OEM integrated systems as they are driving. They will be guided directly to your door.
People with Vodafone Live mobile phones will also have access to your listings anywhere, any time. Your listings will also be available to other clients who wish to display retail locations on their web sites or portals, for example if you are listed with us, anyone visiting the popular NZ Automobile Association will find your business.
What if I only have one outlet? Won’t it be too expensive?
If you are big enough to have a web page, you are big enough to have an interactive map on it. We have packages designed for retailers of all sizes and of course if people can find you on the web, they need to be able to find you in person, so we can offer maps and turn-by-turn directions from anywhere in New Zealand.
Retail Chains
As a retail chain, you have an economy of scale. Support your advertising and marketing campaigns and use SmartFIND to locate the nearest outlet to their home, office or other location.
Loyalty Groups
If you are part of a loyalty group, web maps are a great way of showing people how they can find the members of this group so they can take advantage of the benefits of membership.
What’s In It For me?
That’s up to you and how you use the maps. What do you want? More traffic in your store? Higher stock turns? A higher profile? Prestige? SmartFIND can do all of that if you use it well.
Make it easy for people to come to you
Maps and directions on your website make it easy for people to find you, but why stop there? Do you have ample car parking? Is there a public car park near you? Why not show it on your map? Is there a bus stop handy? Show it on your site.
Build up a network
You probably have complimentary businesses that you can work together with. If your premises are in close proximity of other non-competing outlets, why not work together so that people can make a day of it and share the maps on one or more web sites? Everyone wins. If you have a café nearby or a company that sells products that fit nicely with yours and people can easily see that, you can both generate more business.
Are you a member of a Mainstreet Association? Do it as a group?
Invite2GO
If you have a unique destination, high dollar value or specialist products or services and people make appointments to visit, ask them if they have been to your business before and if they would like personalised directions. Invite2GO makes it so easy and looks so professional! Your customers will be telling everyone about your wonderful service. This would be a great asset for consultancy retailers such as health and beauty, giftware stores with gift lists.

